SABIC approached us for the development of a medical demonstrator that convincingly showcases the unique properties of their broad material portfolio. The goal was to design an innovative product that aligns with the latest developments in the… Medical sectorwhile simultaneously clearly presenting the specific advantages of SABIC’s high-performance plastic solutions.
The development process started with exploring multiple design variants, focused on achieving optimal form and user experience within the demonstration objective. A strong balance between design, functionality, and medical applicability was central throughout.
Door intensief gebruik van 3D-printing This led to an efficient and iterative development process. Starting from an initial concept, the product was progressively refined, with mechanics and functionality continuously tested and optimized. This resulted in an integrated, production-ready design in which engineering, usability, and design come together seamlessly.
The Development proces started with exploring multiple design variants, focused on achieving optimal form and user experience within the demonstration objective. A strong balance between design, functionality, and medical applicability was central throughout.
Through intensive use of 3D printing, an efficient and iterative development process was established. Starting from an initial concept, the product was progressively refined, with mechanics and functionality continuously tested and optimized. This resulted in an integrated, production-ready design in which engineering, usability, and design come together seamlessly.
Flip Vossen
Designer
Geert Scholte
Creative engineer
“The aim of this project was clear, and we deliberately wanted to go beyond a static prototype. By opting for a functional demonstrator, we sought out the technical complexity. That extra effort directly translates into the model’s persuasiveness and reflects the quality and technical sophistication of a real end product.”
The model was developed as a high-quality prototype and closely resembles the look & feel of a production-ready medical product. The transparent housing reveals internal, moving components and enhances understanding of its operation. By incorporating a range of specialized plastics, the demonstrator showcases the breadth of SABIC’s material portfolio. Interactive and rotating elements highlight specific material properties, such as those of Lubricomp.
The functional design enables the setting and administration of dosages, allowing the operation to be experienced realistically. To enhance impact, a professional animation video was developed alongside the physical prototype. This video is optimized for both online and trade show use, ensuring maximum visibility. The animation highlights the advantages of SABIC materials, fully aligned with the brand guidelines.