Product design

Our focus is on creating viable, attractive, user-friendly products. Function and design are brought together in a scalable and tested design process. Through solid project management and an accountable project owner from the start, we keep costs in check and ensure the quality of the product.

Product design


Breathing life into an idea through a design in which customers see the value and even better, how it improves their daily lives, is one of our specialties. We get excited every time we can visualize the possibilities of products and concepts. We are proud that our designs have won awards in all areas of our field. But most important, is that our clients continue to work with us for years to achieve success by creating even more beautiful products.


Capture concepts in a sketch

Sketches are an important tool we use at GBO to explain decisions, refine designs or simply capture ideas. At GBO, many design processes start with so-called ‘blue sketches’: fast, competent visualisations of a concept and ideas without needing to reach for design software.

Product design showcase


For a quarter of a century, Gert-Jan de Wilde ran around with the idea for a new kind of construction toy for his sons. Twenty years later his son, Robin de Wilde, realized the idea of what is now called Twickto Construction Toys.

Twickto | Construction toys